<img height="1" width="1" style="display:none" src="https://q.quora.com/_/ad/07af2d53ef0241f7ac8bf1f3fa61f576/pixel?tag=ViewContent&amp;noscript=1">

Start-up

Culture Report

2017 Annual TINYpulse Start-up Report

2017 Annual TINYpulse Start-up Report

- Surveyed 100+ start-up founders
- Anonymously surveyed thousands of their employees

gender-chart

Companies with female founders grow faster

For growing start-ups, those with female founders almost universally outperformed their male-only counterparts. The fastest-growing companies at 200%+ growth, are 75% more likely to have a female founder.

chart

Having more than one founder does not significantly impact growth rates

chart

Leaders think their culture is better than it is

Across the board, leaders are over-confident and have a blind spot on how well their company is performing culturally.

chart

With more employees, CEOs are more likely to rate the importance of culture a 10 out of 10

chart

Founders who prioritize culture don't compromise when hiring

CEOs who rated the importance of culture a 10 out of 10, are significantly more likely to cite a lack of available talent as a constraint on growth.

chart

Prioritizing culture reduces unplanned attrition

Founders/CEOs who rated the importance of culture the highest had lower unplanned attrition rates.

chart

Work-life balance and benefits don't drive retention

We found that employees' ratings of transparency, happiness, and feeling valued have the highest correlations with the level of employees' likelihood to stay and to refer.

chart

Transparency powers start-ups

Growth in headcount and revenue is the highest correlated with transparency

chart

Thank you!

We appreciate all the founders who care so much about measuring and improving their culture on an ongoing basis. In addition, we're grateful for the thousands of responses from the employees of the companies that participated too. Finally, thank you to the VC's who also care so much about their portfolio companies' cultures to share an invite to this research with their founders. To happier employees!